The LAB Team. 

The Formulators LAB is a women-owned company, founded by Joan Morais and her daughters, Brittney Morais and Michelle Morais.


Hello, I'm Joan Morais.

The CEO 


I am the founder of The Formulators LAB and Joan Morais Cosmetics School, teaching cosmetic formulation for over 15 years to thousands of students from around the world. I teach how to formulate and make natural hair and skin care products in my Online Diploma Courses. Many of my students have successful natural hair and skin care lines.  

I started my journey with the study of plants and became an herbalist. I wanted to improve my herbal lotion and develop a shelf-stable, non-greasy lotion, similar to conventional lotions at the stores. I was one of the first to teach my tested, stable, safe and effective natural lotion to thousands. Still to this day, many natural lotions on the market are from my original lotion formula. Eventually, I became a certified aromatherapist and took courses in chemistry and cosmetic chemistry.

For years, I’ve wanted to create a platform for formulators and makers, whom I call the modern formulator. To provide a place for advancement after taking my formulation courses or other courses. To share technical information bridging the science and art of cosmetic formulation. To be a reliable and trustworthy source in the cosmetic industry. To provide education on improving formulations, sustainability and clarity by sorting through the mass amount of contradictory information on cosmetic ingredients and formulations. Meet The Formulators LAB.

Member of the Society of Cosmetic Chemists.

Hello, I'm Brittney Morais. 



Brittney has a passion for business, design and beauty. Her background is in developing and growing businesses and has a knack for harvesting vision and design. She is especially interested in plant-based, cruelty-free and sustainable business innovations. Brittney oversees and directs The Formulators LAB.

Hello, I'm Michelle Morais.

The CMO 


Michelle Morais has a Bachelor of Science in Food and Nutrition. Michelle has always been interested in science and enjoys research. Her career background is in management and customer service, always motivated by connections with her clients and by making them happy. As a Director of Customer and Business Services, Michelle manages customer services, business planning, communications, and social media. 


About Melissa Morais Parr
Business Relations Advisor

Melissa Morais Parr has a Master’s in Marriage & Family Therapy and is a Licensed Marriage & Family Therapist. As the Business Relations Advisor, Melissa advises in areas for personal and business growth, strategic planning and client relations. Melissa is passionate about helping women, particularly mothers, overcome feelings of inadequacy, anxiety and negative thought patterns in order to live more fulfilling and happier lives. Melissa’s online therapy practice can be found at MMP Therapy.